What are the three types of branding? Think of the different things or people that could gain a reputation. These might be:
1) A corporation or company brand
2) A product brand
3) A personal brand
Many companies may have all three of these brand types, so we want to make sure we understand each of them.
Company Branding
A company or corporation may have a brand of its own.
Product Branding
Even within a company, individual products may also have their own brand.
Personal Branding
Within a company or organization, there may be anywhere from one to many people that also have personal brands.